Rich Piana (September 26, 1971 - August 25, 2017) was an American bodybuilder, actor, and YouTube celebrity. Piana was born in Northridge, California. He grew up in Northern California in and his mom was a bodybuilder. Inspired by his mother, Piana began training as a bodybuilder when he was 11 years old.
Piana entered his first competition when he was 15 years old where he failed to place. After numerous failures, Piana turned to steroids to give him a boost. Soon after, he placed 7th and 11th in national bodybuilding championships and was even named Mr. California in an interstate competition. He has won competitions, including the NPC California Championships, NPC Orange County Championships, NPC Los Angeles Championships, NPC Sacramento Championships and NPC Border States Classic.
Piana is famous for his iconic saying "one day you may," which he also used for his Instagram username and official website URL. He worked on television series including NBC's Scrubs and Ripley's Believe It or Not. He played himself in Tim Muriello & Rich Piana Interviews and Mutant: Leaving Humanity Behind. Piana was a stunt actor in Tim Burton 's Planet of the Apes. Piana amassed a massive following and as of August of 2017, he garnered 1.2 million followers on Instagram and over 600,000 subscribers on YouTube. On his social media Piana would post workout plans, diet tips, and his supplement business.
On August 25, 2017, Rich was put into a medically-induced coma after overdosing in his home. On August 25, 2017, he died of unknown causes.